Liquid I.V. Leverages Breakthrough Science of Cellular Transport Technology to Create Groundbreaking Sleep Aid

EL SEGUNDO, Calif. (February 20, 2019) -- Liquid I.V., the company known for its widely popular Hydration Multiplier product, launched their new natural sleep aid, Liquid I.V. Sleep, this week. The new product launch commences the company's expansion from the fastest-growing hydration company in the world, to 360-degree wellness brand. Liquid I.V. notably leverages Cellular Transport Technology (CTT), the same breakthrough science used in their original Hydration Multiplier product, in the new nighttime drink mix.

EL SEGUNDO, Calif. (February 20, 2019) -- Liquid I.V., the company known for its widely popular Hydration Multiplier product, launched their new natural sleep aid, Liquid I.V. Sleep, this week. The new product launch commences the company's expansion from the fastest-growing hydration company in the world to 360-degree wellness brand. Liquid I.V. notably leverages Cellular Transport Technology (CTT), the same breakthrough science used in their original Hydration Multiplier product, in the new nighttime drink mix.

“What makes our original product, Hydration Multiplier, so effective at delivering water to the bloodstream is the use of CTT,” said Liquid I.V. Founder and CEO Brandin Cohen, in an Instagram story on Monday. “We started testing CTT early on and realized this innovative science could get key functional ingredients into your bloodstream more efficiently than anything else out there."

Like Hydration Multiplier, Liquid I.V. Sleep comes in easy-to-use, portable sticks.

Like Hydration Multiplier, Liquid I.V. Sleep comes in easy-to-use, portable sticks.

“What makes our original product, Hydration Multiplier, so effective at delivering water to the bloodstream is the use of CTT,” said Liquid I.V. Founder and CEO Brandin Cohen, in an Instagram story on Monday.“We started testing CTT early on and realized this innovative science could get key functional ingredients into your bloodstream more efficiently than anything else out there.

Liquid I.V. Sleep contains a specially-formulated proprietary Sleep Blend including Melatonin, L-theanine and Valerian root, and is the first sleep product on the market to use CTT to deliver these ingredients rapidly into the bloodstream.

Liquid I.V. Sleep has been praised online as customers begin to use it, some in conjunction with Hydration Multiplier. “I love this brand!” wrote Taylor, 35, a self-described “active Mom,” in a review on the company’s website. “I found Liquid I.V. Sleep after having used their Hydration Multiplier product for years. Now I take the sleep product to go to bed at a reasonable hour and wake up feeling refreshed. This company has actually saved me—there’s no way I’d be able to get everything done without their products!”

Liquid I.V. Sleep will also further the company’s global Giveback Mission. “For every purchase of Liquid I.V., we donate one serving to a person in critical need around the world. That includes Liquid I.V. Sleep as well as our original Hydration Multiplier,” Cohen said. Customers who purchase Liquid I.V. products will be sending a serving to places like El Salvador, Dominican Republic, Nicaragua, Armenia, and India, as well as communities in the U.S. affected by natural disasters.

“Our culture is rooted in helping people everywhere, and as our product line expands, so does our mission. Our status as a 360-degree wellness brand is underscored by our relentless passion for bringing wellness to the world.” The company recently surpassed one million servings donated worldwide and is on track to surpass two million by June of this year.

Liquid I.V. Sleep is now exclusively sold on the company’s website, Liquid-IV.com, and will be pushed out to stores nationwide later this year.

About Liquid I.V. 

Liquid I.V. is a health-science nutrition and wellness company based out of El Segundo, CA, created to fuel life’s adventures. The product line is great tasting, non-GMO, made in the USA, and utilizes Cellular Transport Technology (CTT™) to deliver hydration and other key nutrients rapidly into the bloodstream – helping consumers feel better, faster. For more information, please visit www.liquid-iv.com




4 Responses

Samantha
Samantha

March 11, 2019

Hi Sarah!
Samantha here, with Liquid I.V. Thanks for reaching out! A customer service rep will be reaching out to you shortly via email.
Have a great day!
Samantha

Sarah
Sarah

March 11, 2019

Hi there. I purchased a 30ct of liquid IV yesterday at Costco. It did not come with a sample of Liquid IV sleep and I am very interested in trying it and would love to see it sold at Costco. Was wondering if I could get a sample before I purchase a whole bag! Thanks

Samantha
Samantha

March 08, 2019

Hi Claudia,
Great question! While all the ingredients in Liquid I.V. Sleep are natural ingredients that are commonly used in dietary supplements, we always recommend consulting with your doctor if you have any concerns.
If you’re looking for hydration, however, our original product, Hydration Multiplier, is another great option. Many of our customers have made Hydration Multiplier a staple in their routine while nursing because dehydration becomes so prevalent. Everyone is different, however, and so we recommend consulting your physician either way. Have a great day!

Claudia
Claudia

March 08, 2019

Hi, is this product safe while breastfeeding? I currently breastfeed my son and often feel a little dehydrated so I wanted to try this but only if it is safe. I’d appreciate your feedback, thank you!

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